Another year - so let's get cracking!

Every new day brings fresh challenges!

Challenges are what we make them - either we see them as hurdles too high to jump or as stepping stones that help us attain higher levels of performance.

This year I am keen to do some things that will help everyone see Rotary in a new light.

I want to ask the right questions, look for effective ways to communicate and do it well.

My maths Advisor when I was a teacher (some year's back - mumble, mumble) stated it very well.

• Know your stuff!
• Know who you are going to stuff!!
• And stuff them with style!!!

This is my intention this year as Public Image Coordinator.

• Develop some very clear key messages about what Rotary does (our 'story')
• Get to know our market and target audience - through asking!!
• Then use the most cost effective ways to communicate to our community.

Why not join me as we identify our resources, work on methods and create a real focus on having those we contact become members in our local Rotary Clubs.