Saturday, July 16, 2011

Who is your Public Image person?

2 questions: Has your Club a Public Relations role and is it filled?
The answer to the first is that every Club has a real need to think of image and profile whenever they are involved in community projects.  Each meeting has the potential to again be something for the media.

The answer to the second question is - you should!  Often Clubs combine the membership role with public image.  As we market our Clubs to the community at large so we advertise the fact that members of the community can become involved in their local Club.
 
I will be asking Clubs to identify their PR person and we can start building up a group of likeminded people who can share ideas and resources.
We have a huge potential market out there of people wanting to know about Rotary and the role we are playing in our world.

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