What makes for a
successful media campaign? I believe that faces are so
important. If Rotary is to communicate effectively there is the need to
have a 'face' - Use ones that show emotion, positive experiences, enjoyment and a message of purpose and energy.
Are we perceived by what graphics we use in the media? Is it vibrant and with a purpose of attracting people wanting to be surrounded by others with a vision of what the world can become though selfless service?
Get that camera going!
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