I've been thinking...

What is it about successful Clubs that make them attractive to new members?

What is it that they have that other Clubs don't?

Do we have enough motivation to ask this question and indeed to take the time to investigate further?

My belief is that there are several reasons that cause a Club to be attractive to others.

I am sure there are many others - feel free to add your ones as a comment to this Blog:

My list includes:

• The members are actively involved in a variety of relevant projects
• The members are proud of their involvement in Rotary
• The members are confident to ask others to join - and actually ask!
• The community know where and when the meeting of Rotarians are held
• The members have an effective public relations programme promoting their activities
• The members have fun and this emits an attractive energy

So when we think of turning a Club around and making it attract new members, think about those Clubs that are successful and start emulating them.

Rotary is "A happy group of good sorts doing heaps of good things for others"

Tell our story

Rotary PR - on the Move!

DG Ian Simpson (left), Geoff Crouch of Ron Crouch Transport &
District 9700 PR Chair PDG John Egan with  the ‘Rotary Truck’
leaving Wagga on it’s first journey.

Next time your are driving between Melbourne – Sydney – Brisbane or stuck for hours in a peak hour traffic jam look for the Rotary PR Truck.
District 9700 Public Relations Chair PDG John Egan and DG Ian Simpson came up with the idea after exploring (and rejecting because of cost) the use of Roadside Billboards to advertise Rotary.
The END POLIO NOW advertisement decorates the sides of a Wagga based, long-haul truck that will travel around south-eastern Australia for the next 6 to 8 years.
One of the Ron Crouch Transport fleet, the side curtains promote Rotary’s role in the eradication of Polio in our world.
The 15m long sign enables the reader to take action and find out more about Rotary and passes the 'readability at 100km per hour' test.
District 9700 thanks Ron Crouch Transport and recognises Dick Garner, RI Regional Public Image Coordinator and the Governors of Districts 9680, 9690, 9710, 9790, 9800, 9810 for partnering us in this Public Relations initiative.