Wednesday, August 31, 2011

WANTED - Effective PR Case Studies


Click here to read the publication
We are in the process of updating our Effective Public Relations Guide and are looking for new case studies to highlight. We know there have been a vast amount of public relations projects initiated by this group, and we would like to highlight some of them in this guide.

Please share with us how clubs or districts in your area have experienced public relations success by using social media, organizing a special event or by placing traditional Rotary messages in their communities.  The case study should be no longer than 2-3 paragraphs highlighting some of the key work and outcomes (public image enhancement, financial/ or donated time or space of media, or increased membership from pr project). If you have an image to go along with the project, please send that as well.

You will find attached our current guide with case studies for you to reference. Please send your case study to me by 16 September if possible.


Joseph Lorenzo
Public Relations Specialist
Public Relations Division

Rotary International
One Rotary Center

1560 Sherman Avenue Evanston, IL  60201





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