Rotary - it's all about others!

I was driving to work the other morning and I happened to see a personalised number place in front of me.  Similar to these ones...

In fact what I did see was the opposite to what the Olympic games it all about - peace, personal goals, national pride and striving for excellence.

Normally these number plates are so clever like these ones

In fact what captured my attention was a number plate that read:

 

I then thought - that's it!!  That is the essence of Rotary!!!

My number plate would read:

Let's encourage the world to