Saturday, March 2, 2013

So, why TV?

Rotarians in New Zealand are supporting the current Television campaign which is being broadcast across our nation.  To support this there is evidence that New Zealand has an excellent cost advantage to other countries around the world.  Read more here ...

When you compare New Zealand’s cost per thousand (cost to reach a 000 audience in Peak) to other developed markets in the Asia Pacific the numbers are astounding; We are 70% cheaper than Hong Kong, we’re 60% cheaper than Australia and we’re more than 40% cheaper than Singapore. (source: Starcom MediaVest APAC 2010).  Read more ..